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Real Estate for the
Modern Day

RealtySimple gives you expert representation, professional photos, MLS listing, full negotiation — for $5,000. No percentage. No surprises.

250+

Homes Sold

15+

Years Experience

98%

Seller Satisfaction

$2M+

Commissions Saved

Reality Check

The Traditional Model is Broken

Expert representation shouldn’t cost a percentage of your life’s biggest asset. We think it’s time the industry caught up

The internet changed everything about how homes are bought and sold. Buyers have access to more listings, more data, and more tools than ever before — and the process is more streamlined than it’s ever been.

At RealtySimple, we built our model around that reality. A flat listing fee puts you in control of your costs. Local market expertise helps you price competitively and attract qualified buyers. And a modern, digital-first process means less friction from listing to close.

The RealtySimple Way

  • Fixed $5,000 flat fee. No surprises.
  • Full digital-only contract management
  • 24/7 email and text communication

The Traditional Way

  • 5-7% commission fees
  • Hidden fees and surprise marketing costs
  • Fragmented contact and slow updates
Everything You Need

What’s Included With Our Listings

Professional Photos

Professional photography ensures your home shines and stands out from the competition.

MLS Listing + Syndication

Your home is placed on the MLS, plus Zillow, Trulia, Homes.com, Realtor.com, and hundreds more sites.

Digital Showing Requests

View and approve showing requests right from your phone.

Full Contract Support

We know the market and expertly guide you through every aspect of the transaction, ensuring the best deal for you.

Yard Sign

Prominent signage so everyone in the neighborhood knows your home
is on the market.

No-Risk Guarantee

Not happy with the service?
Cancel anytime, no penalty.

Perplexed man using laptop
The Path to Sold

Our 5-Step Process

RealtySimple isn’t about cutting corners. And it’s not DIY. You stay in control. We handle the strategy, marketing, and negotiation — for a flat fee.

01
Start Online

Submit your property details and schedule a call.

02
Strategy Call

We review pricing, timing, and your goals.

03
Launch Prep

Professional photos, sign, lockbox, and listing setup.

04
Go Live on the Market

Your home is listed on the MLS and major platforms.

05
Offer to Closing

You stay in control, we guide negotiations and paperwork.

Transparent Pricing

One Flat Listing Fee of $5,000

The process doesn’t change. The paperwork doesn’t change. We believe the price shouldn’t either. Your fee is collected at closing — if we don’t sell your home, you pay nothing.

  • No percentage of sale price
  • No hidden costs or fees
  • No surprises
Happy couple browsing listings on laptop

What Others Are Saying

Perplexed man using laptop
The Path to Sold

From Commission Check to Reality Check

After more than 10 years in Alaska’s residential real estate market, something became clear: about 80% of transactions are straightforward — forms, documents, coordination. Reliable, yes. But not exactly worth up to 7% of your home’s value.

We weren’t okay with that. Home ownership means more than square footage and a closing date. It’s family, community, financial security — and for most Alaskans, it’s the biggest asset they’ll ever hold. Charging a percentage of that felt out of sync with who we wanted to be.

So we asked ourselves: if we were building a real estate company from scratch today, what would it look like? One where information flows freely. Where the administrative work is streamlined by technology. Where agents are fairly compensated — and clients never overpay for services.

That’s RealtySimple. Built for Alaska. Built for you.

Dan Potts Founder signature

Got Questions?

How does your pricing work?

Typical real estate commission is 6% of the home price. The listing agent will take 3% and offer 3% to the buyer.

We charge a flat listing fee and put you in control of the cooperating (aka Buyer’s) agent commission to be offered.

Do I have to pay the listing fee upfront?

Nope, our fee is collected at closing. We strive to deliver incredible service and results. If we are unable to sell your property, there is no cost to you. 

What areas do you service?

We currently service Anchorage, Eagle River, Chugiak, Girdwood, Palmer, and Wasilla. 

Aside from savings, why should I use you?

Great question! Selling your home can be an emotional and stressful experience. We have extensive experience that allows us to anticipate hurdles before they arise and have a plan ready when needed. From offers, inspections, lenders, title, and all the other intricacies of a real estate transaction, we have the experience to get your home from “For Sale” to “Sold!” 

What happens if I am unhappy with the service?

Your satisfaction is our top goal, but if you become unhappy with the service or decide to go a different route, we will cancel your listing agreement with no penalty to you. We put our customers first and will not hold you to an agreement you are not happy with.

How long does it take to list my house?

If you are ready to go, we can have your home on the market in as little as 24-48 hours. Typically, we encourage a little more time and planning to ensure your home is in show ready condition and you are prepared for the process. Most sellers will start the process 7-10 days before they are ready to have their home active on the market. 

Do I have to negotiate the offer on my own?

Nope! We are full-service. Negotiating is a vital piece to a real estate transaction and we are with you every step of the way. 

How will I receive updates?

You are kept up to date primarily through email, but we also reach out through text messages and good ol’ fashioned phone calls. We aim to deliver clarity and peace of mind throughout the transaction and will ensure you are well informed. 

Schedule Consultation

Ready to find out the current market value of your home and get expert insights on the real estate market? Schedule an in-home consultation with RealtySimple today! Our team will review the condition of your property and provide you with valuable information to help you make informed decisions.

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